At Invest MultiLet, we often secure tenants within the first 10 minutes of a viewing. That’s because the right lettings consultant makes all the difference; we don’t sell, we show! A viewing should feel like a conversation, not a sales pitch.
A viewing starts before the viewer arrives and continues after they leave. Prepare the space, create the right atmosphere, and help them imagine living there. Turn on the lights, open the curtains, and freshen the air. These small touches set the tone and create a calm, welcoming, and bright space.
Conduct the viewing as a friend, not a salesperson. Take the time to get to know your viewer; ask about their lifestyle, what matters to them, and what they’re looking for. This helps you highlight the features that suit them best. Attic rooms are perfect for fairy lights if they love cosy spaces and window nooks for reading if they enjoy quiet corners.
Engage, make them laugh, and show them around. Recommend a local park or coffee shop, and point out the quirks and character. When you appreciate the space, they can see its potential too.
Follow up afterwards. Let them know if they’d be a good fit and why; show that you’ve listened. It makes them feel valued and keeps you memorable. Your job isn’t to sell the property, it’s to help them find their next home!
